About the Webinar

Unlock new revenue streams and help improve clinical outcomes by integrating laser and shockwave therapy into your practice with this insightful on-demand webinar. Hosted by Enovis™ and Breakthrough, this session is tailored for physical therapy and chiropractic clinic owners aiming to thrive amid reimbursement cuts and rising overhead costs.

Discover impactful strategies for implementing high-ROI cash services and learn how top-performing clinics are using evidence-based modalities to elevate care and boost profitability.

Key Takeaways:

  • Explore why laser and shockwave therapy are ideal cash-based services with immediate revenue potential.
  • Understand the market opportunity and evidence supporting these modalities in treating common musculoskeletal conditions.
  • Learn how to overcome capital investment concerns with practical ROI models, financing options, and tax incentives.
  • Access marketing blueprints and automation tools to attract past, present, and new patients.
  • Hear real success stories from clinics that increased revenue and expanded patient volume using this system.

 


 

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Speakers

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Dr. Chad Madden, MSPT

Co-Founder, Breakthrough; Owner, Madden & Gilbert Physical Therapy

Dr. Chad Madden is a physical therapist, entrepreneur, and author. He co-founded Breakthrough, helping private practice physical therapists grow their practices, authored three books, and owns a multi-location practice generating $9M+ annually.

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Dr. Mark Callanen, PT, DPT, OCS

Director of Clinical Education at Enovis

Dr. Mark Callanen has been with Chattanooga since 2020, serving as the Director of Clinical Education. He has been a PT since 1999 and board certified OCS by the APTA since 2003.